Management & Strategy 2: Application
Niveau
Second cycle, master's
Learning outcomes of the courses/module
The participants:
• can develop and solve current corporate strategy cases in a self-organized manner.
• can concretely apply classic strategy theories and approaches.
• are able to develop and apply methods and tools.
• can develop entrepreneurial solutions while always keeping implementation in focus.
• can develop and solve current corporate strategy cases in a self-organized manner.
• can concretely apply classic strategy theories and approaches.
• are able to develop and apply methods and tools.
• can develop entrepreneurial solutions while always keeping implementation in focus.
Prerequisites for the course
none
Course content
• Overview of the most important strategy tools
• Fundamentals for developing methods and solution approaches for corporate strategy cases
• Impulses for developing solutions
• Methodological, procedural and content-related reflection
• Fundamentals for developing methods and solution approaches for corporate strategy cases
• Impulses for developing solutions
• Methodological, procedural and content-related reflection
Recommended specialist literature
• Johnson, Gerry: Exploring Strategy. Pearson (in der aktuellen Auflage)
• Stöger, R., Management-Toolbox, Stuttgart: Schäffer-Poeschel (in der aktuellen Aufl.)
• Wunder, Thomas: Essentials of Strategic Management. Schäffer-Poeschel (in der aktuellen Auflage)
• 1-2 aktuelle Aufsätze aus Fachzeitschriften
• Stöger, R., Management-Toolbox, Stuttgart: Schäffer-Poeschel (in der aktuellen Aufl.)
• Wunder, Thomas: Essentials of Strategic Management. Schäffer-Poeschel (in der aktuellen Auflage)
• 1-2 aktuelle Aufsätze aus Fachzeitschriften
Assessment methods and criteria
Portfolio assessment
Language
English
Number of ECTS credits awarded
5
Semester hours per week
Planned teaching and learning method
Blended Learning
Semester/trimester in which the course/module is offered
2