Strategic Thinking in Action
Niveau
Second cycle, master's
Learning outcomes of the courses/module
The participants:
• can make decisions based on specific information.
• can analyze the business implications of their decisions.
• apply theoretical knowledge, business models and concepts to decision-making.
• can work in a team and accept team decisions.
• reflect on their own decisions based on the simulation results and continuously incorporate new information into the (further) development of their strategy.
• can formulate and adapt strategies for successful business development.
• can make decisions based on specific information.
• can analyze the business implications of their decisions.
• apply theoretical knowledge, business models and concepts to decision-making.
• can work in a team and accept team decisions.
• reflect on their own decisions based on the simulation results and continuously incorporate new information into the (further) development of their strategy.
• can formulate and adapt strategies for successful business development.
Prerequisites for the course
none
Course content
• Managing teams and reflective competence
• Information-based decision-making competence in a realistic business environment
• Business functions (PLM, CRM, SCM, corporate functions)
• Market analyses and market developments
• Use of analytical tools (SWOT, benchmarking, market shares, cost and contribution margin analyses, etc.)
• Developing strategies
• Controlling and key performance indicators
• Applying the concept of sustainability and the 17 UN SDGs
• Information-based decision-making competence in a realistic business environment
• Business functions (PLM, CRM, SCM, corporate functions)
• Market analyses and market developments
• Use of analytical tools (SWOT, benchmarking, market shares, cost and contribution margin analyses, etc.)
• Developing strategies
• Controlling and key performance indicators
• Applying the concept of sustainability and the 17 UN SDGs
Recommended specialist literature
Hall, William: Shift: Using Business Simulations and Serious Games: a Straightforward Guide for Corporate Training and Development. Createspace Independent Pub (latest edition
Assessment methods and criteria
Portfolio assessment
Language
English
Number of ECTS credits awarded
2
Semester hours per week
Planned teaching and learning method
Blended Learning
Semester/trimester in which the course/module is offered
2