Digital Transformation & Change Management
Niveau
Second cycle, Master
Learning outcomes of the courses/module
The participants:
• know significant trends in the field of digitalization for companies
• can evaluate the potential that digital transformation offers companies and describe development paths for their own company
• know the challenges that digital transformation poses to traditional companies
• know the importance of smart products in the context of digitalization
• can derive a digitalization strategy from a divisional strategy
• know the importance of change management for the introduction of products / services
• know the most important approaches, models and terms
• understand the individual and social aspects of change and knows the main causes of resistance and conflicts
• know procedural models or methods, techniques and tools for change management
• can integrate the topic of change management in change projects and can apply procedural models or methods, techniques and tools to specific practical cases
• know significant trends in the field of digitalization for companies
• can evaluate the potential that digital transformation offers companies and describe development paths for their own company
• know the challenges that digital transformation poses to traditional companies
• know the importance of smart products in the context of digitalization
• can derive a digitalization strategy from a divisional strategy
• know the importance of change management for the introduction of products / services
• know the most important approaches, models and terms
• understand the individual and social aspects of change and knows the main causes of resistance and conflicts
• know procedural models or methods, techniques and tools for change management
• can integrate the topic of change management in change projects and can apply procedural models or methods, techniques and tools to specific practical cases
Prerequisites for the course
According to admission requirements
Course content
• Digital trends and waves of change
• Difference between digital and traditional companies or their development paths
• Design levels, framework conditions and challenges of digital change
• Frameworks for the assessment of digital maturity
• Smart products
• Development
• Ecosystem IoT and data
• Use cases of smart products and solutions
• Importance of change management
• Individual and social aspects of change
• Resistance, conflict and crisis
• Basic approaches to change management
• Types of change
• Models of change (e.g. Lewin, GE-CAP, etc.)
• (Project) management of change: Generic phase
• Models of change (e.g. Lewin, GE-CAP, etc.)
• (Project) management of change: Generic phase model and integration in projects
• Techniques and tools of change (e.g: Target circle, change stretch, WIIFM, empathy map, etc.)
• Difference between digital and traditional companies or their development paths
• Design levels, framework conditions and challenges of digital change
• Frameworks for the assessment of digital maturity
• Smart products
• Development
• Ecosystem IoT and data
• Use cases of smart products and solutions
• Importance of change management
• Individual and social aspects of change
• Resistance, conflict and crisis
• Basic approaches to change management
• Types of change
• Models of change (e.g. Lewin, GE-CAP, etc.)
• (Project) management of change: Generic phase
• Models of change (e.g. Lewin, GE-CAP, etc.)
• (Project) management of change: Generic phase model and integration in projects
• Techniques and tools of change (e.g: Target circle, change stretch, WIIFM, empathy map, etc.)
Recommended specialist literature
• Caudron J., Van Peteghem D.V.; Digital Transformation: A Model to Master Digital Disruption; BookBaby; 2016
• Rauser A.; Digital Strategy: A Guide to Digital Business Transformation; North Carleston; 2016
• Doppler K., Lauterburg Ch.; Change Management: Den Unternehmenswandel gestalten; Campus, 13. Auflage, 2014
• Berner W., Change!: 15 Fallstudien zu Sanierung, Turnaround, Prozessoptimierung, Reorganisation und Kulturveränderung, Schäfer Poschl, 2. Auflage, 2015
• Kotter J.P.; Leading Change; Harvard, 2011
• Rauser A.; Digital Strategy: A Guide to Digital Business Transformation; North Carleston; 2016
• Doppler K., Lauterburg Ch.; Change Management: Den Unternehmenswandel gestalten; Campus, 13. Auflage, 2014
• Berner W., Change!: 15 Fallstudien zu Sanierung, Turnaround, Prozessoptimierung, Reorganisation und Kulturveränderung, Schäfer Poschl, 2. Auflage, 2015
• Kotter J.P.; Leading Change; Harvard, 2011
Assessment methods and criteria
Exam
Seminar paper
Seminar paper
Language
English
Number of ECTS credits awarded
5
Semester hours per week
Planned teaching and learning method
Lecture, group work, presentation and discussion of tasks
Semester/trimester in which the course/module is offered
1